Actually, it’s more about you…
You’re a small business trying to do good, but you need a little help finding the right words to tell the world what you’re all about.
Let’s do this together…
Your website copy needs writing from scratch, or you have existing content that’s not working as hard as you are.
Getting those blogs written has been on your to-do list for too long and you’re looking for a professional you can rely on to turn your expertise into brilliant writing (without taking up too much of your time).
Sound familiar?
You’re in the right place.
A bit about me.
Creating copy that embodies your voice, enriches the lives of your readers, and builds relationships is a collaborative process. My experience in coaching means I ask the right questions to unravel the essence of your business, then translate your ideas into copy that resonates with your clients and makes them want to work with you.
You can expect excellent, personal customer service and consistent, human communication—think of me as an extension of your team.
Faye Dicker - Freelance Mums
“Clare was on point throughout, completely nailed the tone of voice…and is a consummate professional. Working with Clare almost felt cathartic.”
How does it work?
I’m here to make your life easier, so I keep the process simple. We’ll work together, small business to small business, and I’ll guide you through your project.
1. Brief
I’m more of a listener than a talker, but I will ask you all the right questions to get us both clear on where you’re at, who you are, and what you want.
Plus, we’ll pull out all the finer details and pin down your tone of voice.
2. Plan
Together, we’ll put together a plan and agree on timescales that fit your goals and your budget.
3. Research
I’ll research you, your industry, your ideal clients and your competitors, then piece it all together to create on-point messaging for your unique brand.
4. Write
You get on with what you’re good at, while me and my cat get focused in the writing wardrobe (aka my office) and craft error-free, SEO-friendly copy that sings the story of your brand.
5. Review
For larger projects, I’ll send you a copy sample near the beginning of the process so you can be confident your voice has been captured.
Once the full draft is complete, you’ll have time to share your feedback. Then your ready-to-go, polished copy will ping into your Inbox.
Find out if I’m the right copywriter for you.
Questions
Will you work with my website designer?
Absolutely! I will work with you and communicate directly with your website developer, designer or other professionals working on the project. I’m a big believer that open and frequent communication leads to better results.
What sort of copy and content do you write?
A. I specialise in website copy and blog articles for small businesses. But I also write newsletter content, LinkedIn profiles, case studies, and email sequences. Talk to me<link to Contact page> about what you need.
Will you edit or proofread content I’ve written myself?
A. If you’re a small business on a tight budget, this might be a helpful option. I’m happy to have a chat to discuss where you’re at and what you need.
Of course, all copy I create from scratch is thoroughly polished and proofed.